Privacy Policy
Beefirst Media Limited
Trading as BeeFirst Media and Link Legal
Last updated: January 2026
1. Introduction
Beefirst Media Limited (“we”, “us”, “our”) is committed to protecting and respecting your privacy.
This Privacy Policy explains how we collect, use, store and share personal data when you interact with our websites, advertisements, landing pages, forms or communications.
We process personal data in accordance with:
• UK General Data Protection Regulation (UK GDPR)
• Data Protection Act 2018
• Privacy and Electronic Communications Regulations (PECR)
• ICO guidance and applicable UK law
2. Who we are
Legal entity: Beefirst Media Limited
Trading styles: BeeFirst Media, Link Legal
Address: 170 Park Lane, Whitefield, Manchester, M45 7PX
Email: joe@beefirstmedia.co.uk
ICO Registration Reference: ZB847424
For the purposes of data protection law, we act as a Data Controller for the limited personal data we collect.
3. Nature of our services (important)
Beefirst Media Limited is a marketing and lead generation company only.
We:
• operate advertising and marketing campaigns
• collect enquiries from individuals
• assess and qualify enquiries
• introduce or refer those enquiries to appropriate professional firms
We do not:
• provide legal advice
• provide financial advice
• act as a solicitor or law firm
• act as a claims management company
• carry out regulated financial activities
• manage or run claims on behalf of clients
We are not authorised or regulated by the Financial Conduct Authority (FCA).
Where regulated services are required, these are provided exclusively by independent firms that are authorised and regulated by the FCA and/or the Solicitors Regulation Authority (SRA).
4. Our relationship with regulated firms
We work with independent regulated firms under marketing and referral agreements.
Important clarifications:
• regulated firms hold and manage client case files directly
• regulated firms provide all regulated services
• regulated firms act as independent Data Controllers
• regulated firms determine how your case data is processed
• regulated firms approve and sign off all regulated marketing materials before publication
In many cases, substantive case information is provided directly to those firms and not retained by us beyond initial enquiry handling.
Once your details are referred, the regulated firm’s own privacy policy will apply.
5. Fees and payments
We do not charge individuals upfront fees for our services.
We may receive:
• referral fees, or
• fixed marketing or advertising fees
from the firms we introduce you to.
These arrangements do not affect your legal rights or the independence of those firms.
6. What personal data we collect
We collect only data necessary to process your enquiry.
This may include:
Identity data – name, date of birth
Contact data – phone, email, address
Enquiry data – information about your circumstances or potential claim
Communication data – emails, call notes, messages
Technical data – IP address, cookies, device info
Marketing preferences – consent records
We aim to minimise the data we hold and avoid retaining unnecessary sensitive information.
7. How we collect your data
We collect data:
• when you submit forms
• when you call or email us
• via advertising platforms
• through cookies and analytics
• from publicly available sources where lawful
8. How we use your data
We use your data to:
• respond to your enquiry
• assess suitability
• introduce you to appropriate regulated firms
• allow those firms to contact you
• operate our marketing services
• improve our systems
• prevent fraud
• comply with legal obligations
We do not sell personal data.
9. Legal basis for processing
We rely on:
• Consent
• Contractual necessity
• Legitimate interests
• Legal obligations
Our legitimate interests include operating lawful marketing and lead generation activities and matching consumers with appropriate professional service providers.
10. Sharing your information
We may share your data with:
• regulated solicitors or FCA-authorised firms
• IT and hosting providers
• CRM systems
• professional advisers
• regulators where required
These organisations process data under strict confidentiality and legal obligations.
They act as independent Data Controllers unless expressly stated otherwise.
11. Marketing communications (PECR compliance)
We may contact you by email, phone or SMS only where:
• you have consented, or
• lawful soft opt-in rules apply
You may unsubscribe at any time.
We maintain records of consent.
12. Profiling and automated processing
We may use limited profiling or automated tools to:
• categorise enquiries
• route enquiries to suitable partners
• improve campaign performance
No automated decisions produce legal or significant effects without human review.
13. Data retention
We keep personal data only as long as necessary.
Typical retention periods:
• enquiries not progressed – up to 24 months
• compliance records – up to 6 years
• consent records – up to 6 years
Data is securely deleted or anonymised thereafter.
14. Security
We use:
• encrypted systems
• access controls
• secure hosting
• staff training
• monitoring procedures
to protect personal data.
15. Your rights
You may:
• access your data
• correct inaccuracies
• request deletion
• restrict processing
• object to marketing
• withdraw consent
• request portability
• complain to the ICO
Contact: joe@beefirstmedia.co.uk
16. Children
Our services are not directed at individuals under 18. We do not knowingly collect children’s data.
17. Business transfers
If our business is sold or restructured, personal data may transfer subject to equivalent protections.
18. Complaints
If you have concerns, contact us first.
You may also contact the Information Commissioner’s Office: www.ico.org.uk
19. Updates
We may update this policy from time to time. The latest version will always appear on our website.
How do I get in touch?
If you want to take your digital efforts to the next level you can contact us however you like. Fill in the contact form by clicking below, give us a call, or stop by for a brew. We aren’t fussy. We just love to talk about our work and how it can help you.
